Crafting Mindfully, Building Community – The Kraft Faktor
The Kraft Faktor is a brand that promotes the art of crafting as a means to thoughtful, slow living. Deepa Sam and Nabeela Rahman’s goal is to encourage more adults to take up crafting as a practice in their day to day, a simple escape from the rat race of everyday life. Crafting with care […]
No Na Me – Androgynous, Statement Jewellery Made for Everyone
Tirunelveli-based No Na Me creates androgynous, modular, statement jewellery that celebrates individuality. With bold, gender-neutral designs, the brand aims to push the boundaries of wearable art, offering minimal yet timeless pieces. A vision for all ages Smruti Mathisekaran, the founder of No Na Mé, had always wanted to start a brand of her own. Initially […]
Yarn Wonders – Weaving Dreams, One Stitch at a Time
Sowmya’s dream is to make amigurumi a household word. Read about how she’s bringing crochet into everyday life and giving employment to homemakers, skein by skein. A hobby that pulled the strings Some journeys begin quietly, with little more than curiosity and a pair of hands eager to try something new. For Sowmya Varadan, that […]
Ladi – Handcrafted Jewelry of the Narikuravars
The necklaces and chains are made of colorful beads and laid out neatly on white pieces of cloth. In the shade of a banyan tree or the pavement of a bus stand or on the temple steps, the Narikuravars sell their wares. Often ignored, many a time swatted away in annoyance, and sometimes avoided, this […]
Quirky Creativity in Daily Life
MASH COLLECTIONZ – A curated artsy lifestyle collection No two things at the Mash Collectionz store are the same. Each piece from her collection of quaint handmade artifacts, block-print dresses, mosaic bowls to repurposed furniture and quirky quote boards, is a unique slice-of-life art. The range is also a reflection of the founder—Mahalakshmi Rajendran’s personality […]
SANAL: Finding sustainable replacements for plastics
“Don’t use plastics is probably the most useless statement or advice,” begins Dakshnamoorthy Durairaj, founder at SANAL (Sustainable Alternative for Non-polluting Acclimate Living), who promotes a positive adoption to plastic alternatives. “SaNal” is derived from the Tamil phrase Samudhaya Nalanil (for the benefit of the community.) Dakshnamoorthy runs SANAL as both physical and online stores, […]
